I’ve already watched this video from Japan’s Ladybaby three times, and I’m destined to go a few more times before burning out on it. It’s bizarre, unexpected, and compelling.

Ladybaby is apparently a project started by the man in the group, known as Lady Beard. In his former life, Lady Beard was a professional wrestler in Australia, but has been living and performing in Japan for the last two years. This is the only song by Ladybaby to date, but the single for “Japan Manju” comes out July 29 and will be backed by another song, “ULTRA ☆ LUCKY.” No idea where it will go from here.